Go-to-Market Strategy
The team at Giant Steps has launched hundreds of products and services in the real estate technology industry. We’ll create a tailored go-to-market strategy specifically for your needs. Whether you plan on going direct to agent (D2A), enterprise contracts with MLS, franchisors, brokers or a hybrid approach, let the team at Giant Steps give you its full attention and give your product or service the best chance of success.
- Discovery call with Giant Steps team members
- Follow-up meetings with key team members
- Full presentation of plan to executive team
- Delivery of GTM Strategic Plan Document
Strategic Plan Facilitator
Planning your next strategic planning session? We can help! With the industry moving so rapidly, you need all the help you can get to ensure your board members are up to date on the latest industry trends and important topics. The team at Giant Steps can help you successfully position your company for the ever changing real estate landscape by , creating engaging and relevant content, bringing diverse perspectives together, setting long-term goals and providing a knowledgeable facilitator to help you communicate your plan in an engaging way to foster maximum audience participation.
- Discovery call with Giant Steps team members
- Help create agenda, assist on content, and meeting planning
- Includes an “Industry Update” presentation from facilitator
- On-site facilitator
Product Design and Technical Advisory
Are you struggling to bring your real estate tech vision to life? Our seasoned experts at Giant Steps can help you navigate the complex landscape of product design and technical implementation. With decades of experience in proptech, we offer invaluable insights to refine your product concept, optimize user experience, and ensure technical feasibility.
- Data Strategy
- In-depth product concept review and refinement
- User experience (UX) and user interface (UI) consultation
- Technical architecture assessment and recommendations
- Integration strategies with existing real estate systems
- Scalability and performance optimization guidance
Whether you’re a startup with a groundbreaking idea or an established company looking to innovate, our team can provide the critical feedback and direction you need. We’ll help you avoid common pitfalls, leverage industry best practices, and position your product for success in the competitive real estate technology market.
Asset Valuation
Are you interested in getting a professional opinion on the value of your company? This could be useful, as many organizations are restructuring their ownership due to recent market changes. We can forecast the market value of your assets so you can solicit outside funding, evaluate your share of contribution to a partnership/merger, or plan a spinoff. We will create a defensible model based on research and experience.
- Segment financials for varying valuation buckets
- Create multiple models for each segment to minimize biased
- Assign multiple within each model using market conditions as well as personal expertise
- Aggregate valuation model for each segment into a weighted executive summary and a recommended value
Market Opportunity Forecasting
Eliminate opinion based forecasting of revenue for your product and services. We at GSA will provide a grounded model so you can confidently build your budget.
- Market fit analysis
- Tired market sizing: Total addressable market, Sellable addressable market, Sellable obtainable market
- Price maximization and elasticity analysis
- Customer acquisition and attrition rate estimation
- A three year forecast model
Speaking
Do you need a dynamic presenter at your next board meeting, trade show, or conference? Would you like a presenter who can both entertain and educate your board/leadership on the current events of the industry? Greg Robertson will deliver a customized, compelling presentation that educates, entertains, and, most importantly, inspires your audience.
Recruitment
The Giant Steps Job Board is organized real estate’s most popular job board . We make it easy to post a job description to find the best person for your company. With a super focus on the proptech industry, we ensure you get the right candidates. Get started now! Only $199 for 60 days.
Office Hours with Dan and Greg
Are you a founder looking for some guidance, feedback, or maybe a little therapy to help you get your product launched or take your company to the next level? How do I get them to call back? How much equity should I give up? Should I be selling to agents or brokers? Dan and Greg have had 3 successful exits and have made all the mistakes. While not licensed therapists, they do bring their first-hand experience in bootstrapping 3 companies in the proptech space. Let them give you their undivided attention. Just email.